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"It's All About the Numbers"

Why Your PR Isn't Working

By: Graham Chapman on February 5, 2016 | Tags:

“Target your pitches and press releases to the right reporters at the right media outlets.”  Any PR professional has surely heard this advice at some point in their career, and at some point, despite our better judgment, we’ve all ignored it.... Continue reading »

919 Marketing Celebrates 20th Anniversary with Major Growth Milestones

By: David Chapman on January 12, 2016 | Tags:

Agency Doubles Revenue in 2015 with Growth in Franchising and Nonprofit Clients 919 Marketing, a leading national content marketing agency, celebrates its 20th anniversary this month with a series of milestones that accentuate the firm’s success with clients across a broad range of industries.... Continue reading »

Blogging into the abyss? We think not.

By: Rachel Minihan on December 4, 2015 | Tags:

I work with clients all the time who struggle to appreciate the value of a blog, especially when they think about the time that goes into keeping it up to date and then getting people to read it.... Continue reading »

Dress for the Job You Want, NOT the Job You Have

By: David Chapman on November 13, 2015

Dress for the job you want, not the job you have” - this quote, from "Picture Perfect,"  is as familiar as “Show Me the Money” - and far more impactful than you might think."... Continue reading »

3 Lessons We Learned in Client Management: Wizard of Oz Rejected Our Clients and Their Little Blog Too

By: Sue Yannello on October 14, 2015 | Tags:

We all jumped over the rainbow with joy when we thought we landed our clients on a huge national TV show, a TV daytime talk show starring one of Oprah’s favorite sons who grew up to be a doctor.  A famous doctor named Oz.... Continue reading »

I Pitch Like a Girl!

By: Sue Yannello on September 14, 2015 | Tags:

I’m often asked how I land media coverage for clients. What’s the secret sauce? The recipe to counter reporter resistance? I figured it out one day in the backyard playing baseball with my two sons.... Continue reading »

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